Digital Marketing Solutions

Citadel, a specialist electronic advertising and marketing company, announces a broadened search engine optimization solution for plastic surgeons, focusing on online presence, individual engagement, and method growth. In her previous function as VP of Biddable Media Daga focused on the advertising of wellness & health brand names with all lifecycle stages: starting from scientific trial employment projects, via the pre-launch market-shaping, launch and advertising phase, finishing with patent expiry and marketing sunsetting.

One of things Martin appreciates most about his role is the possibility to study and understand the subtleties of both well-known and brand-new markets, and with expanding his understanding of them try to find the Holy Grail of product-market fit.

It was these very early tests that drove Underscore's focus on information driven programs and ROI measurement, an essential differentiation in the market. She thinks Underscore is the model for how media and advertising and marketing companies should, and will, advance in the future.

While at Underscore, she invested 3 years teaching Internet search engine Advertising at the WSE University in Krakow. One of her faves memories of working at Underscore was years ago, when they determined how to map Nielsen data to Yahoo's target market base and confirm out ROI from Fortress Surgeon Digital Marketing media to retail purchase.